In efforts to establish some "legitimacy" (I feel like thats something I keep saying - that will be another post later), we decided on an approach that we would use to both drive some attention to our site, while its in development, and have something to point potential partners to that would hopefully give some further insight into what we're trying to do without giving up the goods.
Basically: while the site is in development (about 60 days) we were planning on creating a flash splash page. Something that would hint at what we're trying to accomplish, pique interest, and provide us with a basis that we could use to start gathering a database of interested folks.
You know the drill: a 10-15 second teaser [splash] page. Something saying we're in development. Something asking that if you want to keep up-to-date, or "posted", provide your name and email address and you'll be the first to know when we go live with the infamous Beta version of our product.
BUT in thinking this through a little further, and preparing to actually get the flash designed and "published" (live on our site) some folks have said that the efforts might be wasted and unnecessary.
Sure, we all find splash introductions to web pages with some sort of content annoying - I know I do - :SKIP: or :non-flash version: And I'm wondering...would the same hold true for a teaser [splash] introductory page (for a page currently without content). Is it worthless? Is it effort (and money) better spent in other areas?! Yea it worked for some folks (namely www.imin.com and www.la.com) but does that mean the success will carry over? Is it an idea even worth pursuing - or are we better off going with something static (no moving parts - logo, brief description and "stay tuned)??
I dunno - but what I do know is, either way, we've got to get something up ASAP.
Updated: Kudos to Eric and Travis for helping me realize that what we're looking to do is NOT create a splash page as that serves as an intro to a main page or content page. What we want is a TEASER page.
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2 comments:
Like Travis said on younggogetter.com - Splash pages are just something fancy you see before being taken to a sites main page. You keep saying "splash page" but what you really mean is a "teaser page" - something that peaks their interest about an upcoming site or product and then asks for a way to contact them. Splash page and Teaser page are two totally different things. I think there was a miscommunication about that on the YGG forum.
A teaser page is definitely effective in collecting contact info for future customers. Take Forbidden from MySpace - she had a teaser page on forbiddenxo.com for a LONG time and collected a boat load of E-mail addresses while the site was being constructed.
Thanks Eric!
I thought Travis was saying Teaser was the style of the splash page. Now I get it.
:::damn that took long:::
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