Tuesday, October 03, 2006

Our Business: Updates

Wow.... I went surfing through the posts thinking we had posted our goal milestones a while back and realized that we hadn't. Oops.

So about 2 weeks ago, Sherna and I agreed on some milestones (shiitake we needed to accomplish ASAP). They were:
  • Think of a name and associated domain name - hence the OverNegotiation, What's In A Name? and Letting Go posts. Deadline: ASAP
  • Corporate Identity = logo, letterhead, business card, hence the "Whats in a Logo?" and "Rethinking the Business Card" posts. Deadline: ASAP
  • Secure partnership for Splash! Page development. We realize that we have a tendency to think big (really big! Like $50K big) so we've decided to utilize our alma mater and hopefully trade some students exposure in exchange for a flash splash page that will allow us to garner interest (and build our database) while our web site is being development. Deadline: October 15th
  • Secure partnership for web site development. Deadline: October 20th.

All this is based around the end goal of having our site ready to launch by Christmas. Beta, of course - anything else would be unicivilized2.0 (ha!) We'll see.

That being said we can cross one thing of the list (and almost tw0). We've got our name and domain name. And for those who haven't been there, securing a domain name is the biggest pain in the ba-dunk-a-dunk thanks to folks who have ran out, bought and parked domains hoping to turn them over for a quick $4K. Psssssht (why didn't we think of that). And we've been working on our identity for about a week now, thanks to our partner - GoMinions! We'll let you know what we come up with once we're finissimo (finished).

We are also finished with our "initial pitch" that we will use to hopefully get some college kids to develop our splash page AND begin partnering with companies. First target: Spy Optic!

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