The Pitch

What’s in a pitch?

What does it take to make that solid pitch? How detailed should you be in your hard copy pitch vs. actual live presentation pitch. How do you "wow"? Do you have to wow, or is a solid idea a solid idea, no need to fluff. Why does the passion not automatically translate on paper? Will they get it? Can we sell it? We sure do believe in it. How many drafts does it take. Man, this is tough business. Who should you trust to critique if it’s good enough? As we prepare to seek funding/partners, a myriad of questions surround our thoughts as we fine tune “the pitch”. Some presentations are boring, but i suppose that's expected of a boring product. Our product isn’t boring, so we’ve got to find a way to get the enthusiasm we feel out. I’ve written countless presentations and have been pitched to. It’s a different kind of presentation when you are representing your product and not playing third party. Nadi’s read all there is to read about “making the pitch” - she's the master. I write pitch presentations routinely at work – however, even though we are a combined pitch powerhouse, it ain't easy. I’m thinkin if we clear our heads of what we think we should be saying and focus on why “we” digg it, that just might work...

[Nadi Says] Agreed. A lot of pitching has to do with what you're trying to accomplish. Pitches for financing presentations. Pitching to garner interest (that stand a lone - without someone explaining them). Pitching to generate partnerships. It requires tailoring your pitch to fit your target audience and what THEY would want out of the pitch.

This is Sherna's bread and butter, to a certain extent. Me? I've got to hit the grind because, the pitching we do in IT proposals is not anything related to the pitch to get someone to give you 50 free pairs of sunglasses or $50K. So I've attacked a bunch of internet sites hoping to gather some information. And surprise surprise! There's a lot of articles and outlines on what should be in a pitch but no source showing actual pitches. :sigh:

Back to the drawing board.


Partner target # 1: Spy Optic